From July 21 to 22, 2023, the 2023 (10th) Brand Influence Development Forum and Achievement Release Event, jointly organized by the "Discover Brand" program group, the China International Brand Strategy Research Center of the University of International Business and Economics, the Brand Promotion Center of the China Enterprise News Group, and the Brand Power · Independent Brand Selection Project, was held in Beijing. Liu Xiaofeng, Vice Chairman of the 12th National Committee of the Chinese People's Political Consultative Conference, Xie Zhongyu, Chairman of the First Supervisory Board of State owned Key Large Enterprises and Honorary Director of the China International Brand Strategy Research Center at the University of International Business and Economics, and Qiu Baoxing, Academician of the International Eurasian Academy of Sciences and former Vice Minister of Housing and Urban Rural Development, attended and delivered speeches at the conference. More than 300 people, including leaders of the hosting unit, local government leaders, experts, and outstanding enterprise leaders, attended the relevant activities. 

It is reported that this event takes "promoting brand cultivation, promoting brand consumption, and enhancing brand image" as the theme, focusing on hot topics and content such as China's brand creation actions, industrial and regional brand cultivation, enterprise brand strategy implementation, new consumption cultivation and consumption upgrading, brand benchmark cultivation, international development and international trade docking, etc. for in-depth discussion and docking services. In addition to the "2023 Brand Influence and Public Opinion Monitoring Results Report" press conference, there were also themed presentation meetings, closed salons, VIP meetings, guest group photos, special seminars, and signing ceremonies for the Brand Power · Independent Brand Selection Project.

At the press conference of the "2023 Brand Influence and Public Opinion Monitoring Results Report", the "2023 Brand Influence and Public Opinion Monitoring Results Report" was freshly released. The organizing committee honored outstanding enterprises and entrepreneurs on site. The brand "Xiuyule" under Kangyi Group was awarded the title of "2023 Brand Influence and Craftsmanship Product" with its high standard and high-quality products. 

The original intention remains unchanged, and the craftsmanship is as solid as a rock. Since its establishment, Kangyi Group has always adhered to the core of product and user experience, meticulously polishing its own products, and is committed to providing consumer health and security. This time, "Xiuyule" was awarded the honor of "2023 Brand Influence and Craftsmanship Product", confirming the full recognition of the industry and market for this product.

As of this year, the Brand Influence Development Forum and Achievement Release Event have been held to the tenth session, which deeply demonstrates that building brand influence is the only way for enterprises to build soft power! Next, Kangyi Group will take this award as the driving force, continue to accumulate momentum and strive for excellence, adhere to the goal of creating craftsmanship and quality, shaping the trusted brand of the people, actively play the role of brand benchmark, create more products with excellent quality, obvious advantages, prominent characteristics, strong competitiveness, and great influence, and become distinctive national brands; Adhere to an innovation driven marketing model, promote core driven collaborative development through innovation and upgrading, promote comprehensive improvement in word-of-mouth marketing, service marketing, online marketing, personalized marketing, community marketing, offline experience, etc., design personalized services for consumers, and build a complete system of big health services.